Spartan Construction LTD - Brighton

Spartan Construction is a warm, family-owned specialist builder based in Brighton, deeply rooted in traditional craftsmanship and local heritage. Their name evokes a proud nod to Spartan strength and resilience, while their expertise lies in restoring and preserving historic, pre-1930s properties across Sussex—skills grounded in tradition, yet oriented toward modern sustainability

They needed a bold, memorable visual identity that could stand out across the city—something that clearly communicates both their construction professionalism and their historic, heritage-driven ethos.

We created an identity anchored in minimalist, Spartan-inspired motifs—strong, clean lines and stoic geometry—paired with earthy, textured materials and a warm, grounded palette. Subtle architectural reference icons (like stylised columns, masonry patterns, or lime-wash textures) reinforce the craftsmanship narrative. The logo and supporting graphics evoke both ancient discipline and the precision of skilled building work.