Next Step Mentoring

This was a full brand identity creation project for Next Step Mentoring, a newly established community interest company focused on improving mental and physical well-being through mentoring and connection.

The client wanted a brand that felt warm, human, and supportive, something that could build instant trust with young people while maintaining a sense of calm professionalism for schools, funders, and community partners.

The resulting identity captures the essence of progress, optimism, and care. The soft, rounded letterforms balance professionalism with approachability, while the walking figure integrated into the ‘X’ symbolises movement, growth, and the act of taking one’s next step.